B-roll video shoots in St. Petersburg, FL
Two hours of filming. A graded, labeled library of you and your business, so your reels stop being just your face talking.
Three ways to book it
Every option is the same 2-hour shoot. What changes is how much planning, how many clips and how ready to use your library is.
Session
The 2-hour shoot and a clean, named library.
- 2 hours of filming at 1 location (plus walking distance)
- A short intake form and a standard shot list
- 40 graded 4K clips, vertical first, plus a few wide
- 15 edited photos
- Scene folders and readable file names
AI-Ready Library
The full library, labeled so you or any AI tool can find the right shot in seconds.
- 2 hours of filming at up to 2 locations
- A 15-minute planning call and a custom shot list
- 60 to 80 graded clips, with vertical and wide versions of the best 20
- 30 edited photos
- The labeled index: descriptions, tags and embedded metadata
- A guide to using your library with AI
- 1 demo reel cut from your library
Library + Launch
The labeled library, plus your first reels made from it.
- 2 hours of B-roll plus 30 minutes of talking to camera
- A 30-minute strategy call, shot list and 10 hook scripts
- 80+ graded clips and 50 edited photos
- The labeled index and the AI guide
- 5 finished reels with captions
No price list. Fitz quotes every session by hand, so it fits your business and your locations.
How the shoot runs
| Desk and work | 20 min | Typing, notes, on a call, thinking, laughing |
|---|---|---|
| Coffee and routine | 15 min | The pour, the walk out the door, keys, the car |
| City walk | 25 min | Central Ave, the waterfront, murals, Beach Drive |
| Business in action | 30 min | With your team or a customer who agreed to be filmed, the product, the tools, the storefront |
| Details and hands | 15 min | Hands, textures, signage, logo moments, equipment |
| Portraits and photos | 15 min | 3 looks, 2 backgrounds, candid laughs, a confident portrait |
| Drone (add-on) | +15 min | Establishing aerials of your business, airspace permitting |
The promise
- If the AI-Ready Library comes back with fewer than 60 usable clips, the reshoot is free
- No scripts and no talking to camera unless you want it
- We never promise views, followers or sales
Find the right shot in seconds
- Scene folders, so you can browse by part of your day
- File names a person and an AI can both read
- An index (spreadsheet and JSON) with a description and tags for every clip and photo
- The same description written into each file, so search works in Finder, Lightroom, Premiere and Google Drive
- A contact sheet PDF to scan the whole library in 2 minutes
- Paste-ready AI prompts, so ChatGPT or Claude can pick clips for a reel by file name
Simple. Fast. No runaround.
Tell us about you
Fill out the short form with your business and where you would like to film. Fitz comes back with a plan and a quote.
Plan the shot list
A quick intake or planning call, then a shot list built around your day, your spots and your business.
2 hours of filming
We film your normal day. No scripts, no awkward lines, just you working, moving and being yourself.
Your library lands
Graded, named and labeled clips and photos, ready for your editor, your ads or any AI tool.
What clients say
"Fitz made my clients very comfortable during the testimonial shooting and asked them great questions, which really brought out the best in their responses. I rely on Fitz's services for all my videography and editing needs."
"He was key to me beginning my social journey. First video generated 4,000+ views on three platforms. 6 stars if I could. Fitz gets my highest recommendation possible!"
B-roll Session questions
Something else? Call 727.273.7803 or email [email protected].
All FAQs →What is a B-roll Session?
A 2-hour shoot of you and your business doing your normal day: your work, your routine, the city, the details and a few portraits. You get the clips graded, named and labeled, so you, your editor or an AI tool can find the right shot in seconds.
Do I have to talk to the camera?
No. The Session and the AI-Ready Library have no scripts and no talking to camera. We direct, you do your normal day. Library + Launch adds 30 minutes of talking to camera if you want it.
What does labeled actually mean?
Scene folders, file names a person and an AI can read, an index with a description and tags for every clip, the same information written into each file, a contact sheet PDF and paste-ready AI prompts. It works in tools like CapCut, Canva, Google Drive and chat-based AI, not only in pro editing apps.
Who owns the clips?
You can use every delivered clip and photo for your business for as long as you like, paid ads included.
How fast do I get my library?
With the AI-Ready Library you get a preview of the 10 best clips within 48 hours and the full library within 5 business days.
Can you add drone shots?
Yes. Fitz is an FAA licensed drone pilot, so we can add about 15 minutes of establishing aerials of your business, where the airspace allows it.
We are a medspa or clinic. Can we do this?
Yes. Everyone on camera signs a release, and we never film patients without their written consent.
How much does a B-roll Session cost?
There is no flat price on this page. Tell us about your business and where you would like to film, and Fitz sends a quote by hand with every amount spelled out.
Hey, I'm Fitz.
I started Fitzaey in St. Petersburg in 2022 because I kept seeing great local businesses get ignored online. Not because their product was bad, but because their content was.
I price and plan every project by hand, and I read every message that comes in.
More about Fitz →Let's make you impossible to ignore.
Tell us what you're working on. Fitz reads every message himself and gets back to you with ideas and a quote.
- Reels, social, brand video or podcast
- A plan built around your customers
- Honest advice, even if we're not the fit